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Educate Yourself

Why Buy from Current Watersports

If you’ve taken the time to read Why Your Boat Dealer Matters you’ll understand why we pride ourselves on taking care of customers long after the day they purchase a boat from us.

The Current Promise: Keeping You on the Water with Those that Matter Most

As fellow lake enthusiasts, we started on day one with the foundation that our dealership would be built on superior service and helping people have their best days on the water. Our passion for the water drives every decision we make — from our staff to the services we provide. We understand what quality time means on the water because we live it. We enjoy the water as much as you do. That’s why our customer service experience remains a constant for you through the many years you own your boat. This is what has made us one of the top dealers worldwide in sales and customer satisfaction.

The Current Match: The Right Boat for You

We want you to know that finding the right boat is a process. We start by assessing what’s important — budget, crew size, where you boat and what you like to do on the water. Our sales team takes a collaborative approach, helping you find the exact model that meets your needs and ensures years of enjoyment on the water. At no point will you feel you’re being “sold”. That’s not what we’re about. Our approach allows you to not only find the perfect fit, but also enjoy every step of the process.

The Current Advantage: Service that Goes Beyond the Boat

As boaters ourselves, we know how difficult it can be to get away from our busy lives and spend quality time on the water. That is why we take extra special care to provide a service experience that is unmatched by any of our competitors. When you buy from Current Watersports you also buy into a team of experts who guarantee the best care available for you and your new boat.

Every new boat purchase from Current Watersports is backed by Current Care. Here are several key benefits of this program:

  • ON-WATER DELIVERY EXPERIENCE: We bring the boat to you, spending time addressing every aspect of your new boat to ensure you feel confident on the water.
  • EXCLUSIVE DOCKSIDE CONVENIENCE: Need dockside service? At select lakes, receive discounted pricing on dockside services — adding convenience and saving you money.
  • LIFETIME SOFTWARE UPDATES: Complimentary upgrades on any audio or dash software released for your boat for as long as you own it.
  • PERFORMANCE GUARANTEE: Receive our pro shop performance guarantee on any new gear purchased as a customer.
  • NO WEEKENDS MISSED GUARANTEE: Get exclusive access to our loaner boat program if your service needs won’t have you up and running in time for the big weekend. *Some restrictions apply. Contact us for details.
  • PRIORITY SERVICE ACCESS: Purchasing customers enjoy more time on the water, receiving priority over non-purchasing customers for service during peak seasons.

The Extras Do Count

Standout Proshop: Check out our award-winning pro shop for gear from the best names in the industry. We carry equipment from Ronix, Liquid Force, Connelly, Phase 5 and Inland Surfer, as well as apparel from O’Neill, Billabong, MasterCraft, Sanuk and Costa. Look good out there shredding on the water. Swing by and we can get you set for your next trip to the lake.

Secure Indoor Storage: We are one of the only dealerships offering year-round, indoor storage at our Cincinnati location. You can tuck the boat away for the year or take advantage of our valet service throughout the summer. You’ll sleep better knowing your boat is covered and secure.

Remote Service at Your Lake:  We have a decade-plus industry-leading track record of offering on-water scheduled maintenance to our customers. We support some of the largest lakes in our area, including Norris Lake, Lake Cumberland and Rough River. Contact us for details.

We’re Here for You for the Long Haul

We’ve spent the last ten years building a reputation that now makes us one of the premier MasterCraft and Cobalt boat dealerships in the country. We’ve won awards and broken sales records year after year, helping to make MasterCraft the #1 selling inboard boat in our market. We’re also recognized as a Boating Industry Top 100 dealership. We take a lot of pride in what we’ve achieved, but really, it’s what our customers say about their experience that matters the most. We’re focused on what makes us different. Every dealership wants to sell you a boat. They’ll tell you just about anything you want to hear to do so. The moment the sale is made, the relationship typically ends. At Current Watersports, this is when our relationship begins. We encourage you to do the research. Speak with other owners. Read the reviews. We’re an open book. You won’t find another dealership that takes care of customers the way we do at Current Watersports.

Read the Reviews